Research

How many countries offer Amazon Prime? (2025 data) Amazon Prime is currently available in 27 countries worldwide as of April 2025, spanning North America, Europe, Asia-Pacific, Latin America, and the Middle East. The service launched in the United States in 2005 and has expanded systematically across major global markets, with the most recent additions including … Read more

How many daily visits does Amazon receive? Amazon receives approximately 86-90 million visits per day to its website based on May 2025 data. This figure comes from dividing the latest monthly traffic totals (2.8 billion visits according to Semrush, 2.3 billion per SimilarWeb) by the number of days in the month. The variance between sources reflects different … Read more

What Is Amazon’s Average Order Value (AOV)? Amazon’s average order value currently sits at approximately $52 per order across the U.S. marketplace, according to multiple 2024-2025 industry studies. This figure represents a modest increase from the $47-50 range reported in previous years, reflecting both inflation and Amazon’s strategic push toward higher-value transactions through Prime membership benefits and … Read more

How many people work for Amazon? (2025 data) Amazon employs approximately 1.56 million full- and part-time workers worldwide as of early 2025, according to the company’s latest quarterly reports and financial disclosures. This figure represents a 2.3% increase from the previous year, marking a recovery from the workforce reductions that followed Amazon’s pandemic-era hiring surge. Numbers at … Read more

How many Amazon marketplace sellers use Fulfillment by Amazon (FBA)? In 2025, approximately 82% of active Amazon marketplace sellers use Fulfillment by Amazon (FBA) according to multiple industry reports and data analysis firms. This means the vast majority of sellers rely on Amazon’s warehousing and Prime network, with the remaining 18% using Fulfillment by Merchant (FBM) … Read more

What is FedEx’s market share? (2025 analysis) FedEx holds approximately 33% of U.S. courier and local delivery revenue as of 2024, handling roughly 19% of total parcel volume, according to the latest ShipMatrix and industry data. Globally, FedEx commands an estimated 7% share of courier revenue, positioning it as the world’s third-largest parcel carrier by … Read more

What is the average shrinkage rate for a 3PL? 2025 data Most third-party logistics (3PL) contracts cite an average shrinkage allowance of 0.5–1% of on-hand inventory. Industry surveys place the overall mean around 1.4%, while best-in-class providers operate below 0.01%. Anything above 2% signals poor controls and should be renegotiated. Understanding these benchmarks is critical … Read more

What percentage of ecommerce brands use a 3PL?(2025 data) Recent surveys show that roughly 37-60% of ecommerce companies outsource some or all order fulfillment to a third-party logistics (3PL) partner. Our 2025 industry analysis puts full outsourcing at 37%, while partial outsourcing reaches 60% of online retailers. Additionally, 55% of companies plan to increase their … Read more

How many 3PLs are there? (2025 industry statistics) While exact numbers vary by source and definition, there are approximately 72,937 third-party logistics businesses operating in the United States as of 2024, according to IBISWorld data. Globally, the 3PL market represents a massive $1.19 trillion industry, though pinpointing precise company counts remains challenging due to industry … Read more

How many Amazon orders get returned each year? (2025 data) Amazon processes approximately 1.2-1.5 billion returned packages annually, representing a 5-15% return rate across most product categories. With Amazon delivering an estimated 4.8 billion packages globally in 2024, returns represent a significant operational challenge that costs the company billions in reverse logistics, processing fees, and … Read more