Free shipping is an effective but sometimes costly sales tool. Is it possible for companies to offer free shipping and still make money? The short answer is “yes,” but getting there can be difficult. So, it’s important to revisit why your eCommerce store may want to provide free shipping. Multiple studies show that free shipping … Read more
Ecommerce
Having loyal customers is a dream come true for many. Brand advocates could mean a significant increase in repeat purchases, as well as your businesses’ profits. Also, increasing your customer base means achieving long-term financial stability for your ecommerce store. How to leverage this sales strategy? In this article, we’ll discuss the perks of getting … Read more
If you want to maximize your eCommerce sales and profit, it’s time to implement cross merchandising displays and strategies. It’s a proven way to show customers more products and encourage more spending without getting in the way of the shopping they want to do. You stay helpful, and that increases the likelihood someone clicks “buy.” … Read more
Online shoppers have come to expect the instant gratification of next-day delivery. Consumers’ willingness to wait to receive their orders has dwindled significantly in the past half-decade. If your eCommerce fulfillment process takes too long, you’ll lose sales. One of the best ways to shorten your delivery window is to reduce lead time with help … Read more
Hiring professional photographers for your ecommerce product shots can cost thousands of dollars per session. But what if you could create stunning product photos yourself for a fraction of that cost? This complete guide to ecommerce photography reveals exactly how to set up your own photo studio, choose the right equipment, and master the techniques … Read more
Dimensional weight, or DIM weight, is a “weight” for shipping purposes based on the dimensions of the box rather than the actual weight on a scale. Every eCommerce company needs to understand dimensional weight to keep eCommerce shipping costs as low as possible. Your eCommerce fulfillment company can help you find creative ways to stay … Read more
Inventory replenishment, also called stock replenishment, isn’t just for retail establishments. It is also a vital part of ecommerce fulfillment and inventory management. Developing an inventory replenishment plan will save you money, increase your profitability, and improve your sell-through. Here’s what you need to know to get started. What is inventory replenishment in eCommerce? Inventory … Read more
Virtual reality (VR) is changing online shopping (and, as a result, the eCommerce fulfillment operations behind the scenes) by creating a virtual shopping experience that simulates the touch-and-feel experience of shopping in a store. In fact, virtual reality and augmented reality (AR) can sometimes offer benefits that you can’t get from shopping in a store, … Read more
It is not difficult to leverage sales with digital marketing if you use best practices in brand strategy. This way, companies can meet the public’s expectations, providing a qualified experience that will generate more conversions. You can think of your marketing as equally important to your product quality or the time it takes for your … Read more
Many Shopify store owners have never considered what their end game is. The grind to keep scaling your Shopify store is never ending. Whether you’re optimizing your product listing pages or streamlining your third-party logistics operations, the reality is there’s never a finish line for any ecommerce business—there’s always room for improvement. However, many Shopify … Read more
A shift has occurred in digital media. People now spend 60% of their time interacting with online content, not on their desktops but their mobile devices. What does this entail for your brand? It means that your mobile marketing strategy is as crucial to your online success as your choice of 3PL. To keep up … Read more
Online shopping feels like a natural and essential part of our modern world. It’s hard to remember that it’s only been around for a few short decades. Even 20 years ago, most internet connections were through slow dial-up modems. The history of eCommerce follows the evolution of the world wide web. Stepping back to the … Read more
